Hey, Paul & Alexandra Stennett here. We’ve spent years in the field with our podcast and helping our agency clients with their podcasts and we’ve curated those lessons, tactics and strategies for you here. You’ll learn how to launch your podcast, produce it, work with great guests, market and grow it and turn it into a lead-generating engine for your business. We hope you enjoy it!

Podcast Growth, Podcast Content Paul Stennett Podcast Growth, Podcast Content Paul Stennett

The 7 Biggest Mistakes Stopping Your Podcast from Growing (And How to Fix Them)

In a world of 8 billion people, there’s an audience out there that’s craving the insights, entertainment, or inspiration that your podcast provides. But if your listener numbers aren’t growing, something is blocking the path between you and those potential fans.

Many podcasters unknowingly make critical mistakes that slow their growth, limit their reach, and keep them from monetizing effectively. The good news? Every mistake has a fix.

This guide will break down the seven biggest mistakes podcasters make—and more importantly, how to correct them. If you're ready to build an audience that loves (and shares) your show, let’s get started.

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Podcast Growth Paul Stennett Podcast Growth Paul Stennett

The Science of Viral Podcast Clips: A Proven Framework for High-Impact Content

What if your podcast clips could generate millions of views without relying on random luck? What if there was a repeatable framework that consistently transformed podcast content into viral-worthy clips that attract high-ticket clients?

That’s exactly what we’re diving into today. Many assume that going viral is about luck or following trends. But the truth is, virality is a byproduct of strategically crafted content. If you understand the psychology behind engagement and retention, you can optimize your podcast clips for virality—while maintaining focus on attracting your ideal audience.

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Podcast Growth, Podcast Content Paul Stennett Podcast Growth, Podcast Content Paul Stennett

How to Turn Your Podcast into a Client-Generating Machine in 2025

Podcasting has evolved into one of the most powerful tools for business growth, especially for coaches, consultants, and online business owners. Unlike short-form content that grabs fleeting attention, a well-positioned podcast nurtures trust, builds authority, and turns listeners into high-value clients.

But how do you structure a podcast that doesn’t just entertain but also converts?

In this guide, we’ll break down the exact strategy to transform your podcast into a revenue-generating machine in 2025, using proven content marketing principles and real-world success stories.

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Podcast Growth Paul Stennett Podcast Growth Paul Stennett

The Shortcut to 10,000 Podcast Downloads: The Ultimate Growth Playbook

Podcasting is one of the most powerful ways to establish authority, attract high-value clients, and create a scalable content strategy for your business. But standing out in today’s crowded digital landscape isn’t easy—you’re competing against YouTube, Netflix, Instagram, and every other content platform for attention.

If you want to break through the noise and scale your podcast to 10,000+ downloads, you need a clear, strategic plan that maximizes discoverability, engagement, and retention.

In this guide, we’ll walk through 11 proven steps to help you hit 10,000 downloads as quickly as possible.

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Podcast Growth, Podcast Content Paul Stennett Podcast Growth, Podcast Content Paul Stennett

The Ultimate Podcast SEO Guide: 7 Strategies to Rank Higher and Get More Listeners in 2025

Let’s be honest: podcasts are hard to discover. While platforms like YouTube and Google make it easy to search for videos or blog posts, podcast search engines are notoriously bad at helping listeners find new shows.

For business owners, coaches, and consultants, podcasting is more than just a passion project—it’s a lead generation tool that should bring in new listeners, customers, and sales.

But if your podcast isn’t showing up in search results, you’re missing out on organic traffic, new listeners, and business growth.

That’s where Podcast SEO comes in.

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